Labrada Nutrition Lean Body Protein Bar
From Founder Labrada Nutrition: “Labrada Nutrition has been a leader in protein bars since 1998 when we first introduced the high-protein Lean Body® bar to the sports nutrition marketplace. Over the years, Lean Body® bars underwent changes and became available in different offerings. One thing that you could always say about Lean Body® bars — they were the best tasting bars available anywhere.
However, there was something that always bothered me about protein bars, in general. It seemed that protein bars were better suited for special occasions, like when you wanted to cheat on your diet, but you still wanted to get some great protein along with it. I love to work out, and I’m a serious athlete. And as an IFBB Pro Bodybuilding Hall of Famer, I know it’s important to eat nutritiously. But, sometimes I’m too busy, or I’m traveling, and I don’t have time to eat a whole food meal. I always wondered, ‘What if we could develop a protein bar that was super clean, made with natural and organic ingredients and nothing artificial. A bar that you could eat anytime when you couldn’t get your hands on whole foods; a bar that you could eat and still have a clear conscience, knowing you didn’t blow your diet?’
Being tired of the confection-style bars that were prevalent in the sports nutrition market, I tasked my R&D team with finding the “holy grail” of protein bars: ‘Make a bar that tastes delicious and is high in protein, low in sugar, and made with non-GMO natural and organic ingredients, no artificial sweeteners…no artificial anything! Oh, and can you throw in super foods such as organic coconut nectar, quinoa powder, apple pectin, virgin coconut oil, almond butter, plus BC30® probiotic for good measure, please?’
It is now my great pleasure to introduce the all-new Lean Body® protein bar. Available in delicious Cookie Dough & Peanut Butter Chocolate Chip flavors. Check out the ingredients, and the nutrition panel. It’s why I call it ‘The Good for You Protein Bar’™